Independent advisory & interim leadership
Reach For provides senior advisory and interim leadership at the intersection of digital finance, policy, market development and strategic partnerships — from strategy to execution.
Led by Ricardo Simões, senior executive with more than 20 years building organisations, partnerships and market ecosystems across Europe.
Three distinct engagement areas — each solving a different client problem.
01
Helping organisations assess new opportunities, shape propositions and turn complex ideas into commercially viable services, strategic initiatives and routes to market.
Strategic and market advisory. Reach For does not provide legal advice.
02
Building the relationships, coalitions and operating platforms that help new markets move from fragmented interest towards sustainable adoption.
03
Senior operating capacity for organisations in transition, scaling or delivering a strategic initiative.
Reach For works with organisations navigating change at the intersection of markets, technology and institutional adoption.
Selected perspectives on digital finance, market infrastructure, policy and institutional adoption.
Reflections on the infrastructure, interoperability and policy choices needed to connect tokenised markets with Europe’s broader financial architecture.
Read on LinkedInWhy standards, interoperability and integration between money and market infrastructure will matter as much as regulation in the next phase of digital finance.
Read on LinkedInReflections on regulatory alignment, innovation and the conditions Europe needs to build competitive digital-finance markets.
Read on LinkedInFollow Ricardo on LinkedIn for further perspectives on digital finance, policy, tokenisation and institutional market development.
Led multi-stakeholder communities and initiatives spanning financial services, technology, policy, regulation, standards and the public sector.
Worked across European policy, regulatory and standardisation initiatives, helping connect industry, public institutions and technical communities around emerging digital-finance and technology issues.
Created and evolved services, industry platforms, convening formats and digital delivery models across international business and emerging-technology environments.
Public work produced through European initiatives, multi-stakeholder programmes and industry dialogue.
INATBA authoring team
A strategic roadmap identifying priority areas for European blockchain and DLT standardisation, including interoperability, digital identity, trust services, digital finance, sustainability and SME accessibility.
Read the reportCo-author
A European mapping of blockchain standardisation gaps and recommendations across public infrastructure, research and innovation communities and SMEs.
Read the Atlas
A discussion on how industry organisations, policy engagement and ecosystem leadership can help move blockchain and digital assets towards sustainable adoption.
Watch the panel
Ricardo Simões is an international executive and senior adviser with more than 20 years of experience building organisations, partnerships and market ecosystems across Europe.
He served as Executive Director of INATBA, the European Commission-initiated international blockchain association, where he led organisational strategy, institutional engagement, policy and regulatory dialogue, ecosystem development and participation in European initiatives.
Previously, he led the Portuguese-French Chamber of Commerce in Paris for twelve years. Today, through Reach For, he advises organisations at the intersection of digital finance, policy, innovation, institutional adoption and strategic market development.
Based in Paris, he works internationally in English, French and Portuguese.
Have a strategic market, policy, partnership, innovation or leadership challenge? Reach For takes on selected advisory, market-development and interim executive mandates in France and internationally.